It was after viewing endless advertisements from obscure e-bike companies that I began to wonder: Just how many e-bike companies are there anyway? The answer is shocking. And ever expanding. I went down the rabbit hole and haven’t hit the den yet.
I skipped the obvious, big-name players. You should already know that every major bicycle company (like Specialized, Trek, Giant and Cannondale) offers e-bikes. There is also an ever-increasing number of motorcycle and automobile companies jumping into the e-bike game. I haven’t counted them either. The e-bikes being pitched on crowdfunding sites are not counted because they won’t exist until (or if) they eventually ship. To give you an idea of this volume, I recently counted over 60 e-bike concepts on Indiegogo alone.
My ever-expanding list is made up of e-bike companies that sell anywhere from a few hundred units to those who sell thousands. Prices range from under a grand to thousands of dollars. The majority have no retail locations and sell directly to you (with instructions on how to assemble the bike). My first directory boasts over 100 e-bike companies. The quality and model selection is mind numbing. Many companies offer strikingly similar models (with different graphics and slightly tweaked component mixes) that I assume come out of one or two factories in China. Then, there are e-bikes so unique (and unproven) in design that you can speculate the company was launched based on a cocktail-napkin doodle. I pray to God these companies have a quality control department (or there may be a hot time in your garage tonight).
After reaching the 141-brand mark, all I could think of is, “Dang, I wish I accepted advertising on Jimmy Mac On Two Wheels.” But, it appears Facebook and Google beat me to the punch.
The List So Far (September 16, 2021)
Please forgive me if the link is no longer active. Many of these companies are apt to disappear just as fast as new brands are launched.
MV Agusta (Motorcycle brand)
Serial 1 (Motorcycle brand)