Pedego’s William Shatner Advertisement Wastes A Great Opportunity

I don’t think you could find a better pitchman than William Shatner for targeting your product to aging baby boomers. Shatner is well known to us as Star Trek’s iconic Captain Kirk and TJ Hooker’s Sgt. T.J. Hooker. The man has no less than 242 acting credits in film and television. And I believe he is almost as effective reaching younger generations due to his music recordings that are a guilty pleasure. The man is a national treasure. A MAJOR COUP For electric-motorized bicycle company Pedego to get the icon…